Should Your Business Be On IGTV?
Instagram’s new 2018 app, IGTV, has left many business owners wondering if they should check it out and integrate it as part of their social media marketing mix. Social media has grown so much over the last decades that it is getting increasingly complicated to…
Influencer Marketing: 4 Simple Steps to Get Started
We have seen a rise in influencer marketing over the last few years – because we are more willing to pay attention (and buy) after someone we know and trust personally recommends it to us.
How Does the Instagram Algorithm Work?
Are you wondering how Instagram’s algorithm works? If so, then you have come to the right place. Before discussing how the Instagram algorithm works we need to understand what its purpose is. The algorithm’s purpose is to entertain you so you won’t leave the app….
What is the Right Number of Followers?
The article below will address what is the right number of followers and how important it is to look at social media metrics. By observing different social medias metrics, you will also look at how the higher number of followers does not necessarily mean a more successful social media account.
Instagram Debuts IGTV App for Long-Form Vertical Video
As vertical video becomes more and more prevalent, publishers are looking to make more content to meet that demand.