How do you Determine Which KPI are the Most Important?
KPIs allow us to measure how well an organization performs in relation to strategic goals. Whether you have a company, business units, or projects, KPIs are very important in tracking your performance information.
How Does the Instagram Algorithm Work?
Are you wondering how Instagram’s algorithm works? If so, then you have come to the right place. Before discussing how the Instagram algorithm works we need to understand what its purpose is. The algorithm’s purpose is to entertain you so you won’t leave the app….
How Often Should a Brand Post on Facebook?
Are you wondering how often to post on Facebook? Is your brand looking for a way to be more successful on Facebook? Follow the article below for more information concerning how often to post on Facebook. So, how often should a brand post on Facebook?…
What is the Right Number of Followers?
The article below will address what is the right number of followers and how important it is to look at social media metrics. By observing different social medias metrics, you will also look at how the higher number of followers does not necessarily mean a more successful social media account.
Driving Engagement With Social Sharing Buttons
You’ve probably noticed those little icons that sites display on their pages with the logos of different social media networks. Well, there’s a reason just about every website uses them. They’re social sharing buttons, which allow users to share content or follow the page on…
Attracting Customers with Facebook
It’s estimated that more than two billion people log into Facebook every month. That’s around a quarter of everyone on Earth. And with those kinds of numbers, it’s obvious that the time when companies could ignore social media is gone. You have to go where…
Marketing Your Local Business on Social Media
Running a small business is always a challenge. It can be hard to compete with the resources that big competitors can bring to bear. So when you’re trying to market as a local business, you have to think smarter. You have to play to your…
Researching and Planning Blog Content
There are a lot of reasons that you might want to start a blog. Maybe you’ve started a business and want to use a blog to drive sales or build trust in your brand. Maybe you’re passionate about a particular subject and want to start…
Working With Social Media Influencers
The idea behind working with a social media influencer is simple. Basically, customers who follow them on social media see them using your product or endorsing it and this lends the product a degree of credibility and goodwill.